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If you have a Pinterest business account, it can be a bit confusing to find where are boards on Pinterest. Some people need around 50 boards, some people need far less, even as few as 5 boards! It all depends on how you keep content on your boards as relevant as possible to your audience and what they want to discover when searching for a specific topic. I’ve found that the sweet spot depends on your topics & niche more than anything. How many boards can you have on Pinterest? You can have up to 2,000 boards and 200,000 pins, according to Pinterest’s limits. Your business boards need to help your audience achieve their different goals and provide a way for them to engage with your brand. For finding the right products & services.Much like how people use Google for different kinds of searches, Pinterest users explore boards in four different ways: In other words, getting your boards right is a big factor in your success on Pinterest! Part of how the Pinterest algorithm works takes into account the original board as well as boards where pins are repinned. When a pin is added to a board, that pin can appear in someone’s home feed based on the Pinterest algorithm or can be discoverable in Pinterest search. Your boards should help your audience learn, explore, plan, and make purchase decisions. You can organize your ideas by creating different boards and a destination to explore your interests.Īs a business owner, you want to create boards that help distribute your content as well as act as a curated way for your audience to explore ideas and topics involved in your business. What Are Pinterest Boards?Ī board in Pinterest is where you save pins, much like an idea board or bulletin board, of what you find on the internet and save to Pinterest or repin. Want to skip to the fast track of Pinterest success? Hand off your Pinterest management to an expert! I was one of the first 15 in a pilot program of Business Experts for Pinterest in 2015 and have helped business owners succeed on Pinterest. I’m sharing my best tips for your business board ideas and best practices for your Pinterest boards so you can conquer Pinterest and grow your business. But Pinterest boards can be a huge source of frustration for business owners, especially if they’ve had a personal account they’ve turned into a business account.